Branding India
While we are talking about great marketing/branding at the company level, here is one organization http://www.ibef.org/ taking lot of initiatives globally to brand India.On Independence day I was watching one program by Pranoy Roy on NDTV, Narayana Murthy talked about three things which makes him feel optimistic about India.
1. Democracy
2. Secularism
3. Youth
Now a days he is too much on TV, is he running for the presidentship? :)Prof. Amartya Sen talked about one unique thing why he is optimistic, he observed 'a sense of shame' in us. Though he didn't mention which coutry has the highest 'sense of shame'.did he mean that we are increasingly feeling more ashamed not been done enough for the country & more concerned today to improve??
Personally I think our core consists of secular attitude, Family Values. Worldwide we stand for these.
Apart from IT services & BPO outsourcing, we can also market & create brand personality around our vedic heritage, Yoga. Finally Gandhi is our biggest brand.
1. Democracy
2. Secularism
3. Youth
Now a days he is too much on TV, is he running for the presidentship? :)Prof. Amartya Sen talked about one unique thing why he is optimistic, he observed 'a sense of shame' in us. Though he didn't mention which coutry has the highest 'sense of shame'.did he mean that we are increasingly feeling more ashamed not been done enough for the country & more concerned today to improve??
Personally I think our core consists of secular attitude, Family Values. Worldwide we stand for these.
Apart from IT services & BPO outsourcing, we can also market & create brand personality around our vedic heritage, Yoga. Finally Gandhi is our biggest brand.
posted by Biplab Das at
5:19 AM
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